Unlock $10,000/month in free Google Ads for your Non-Profit
Maximize your impact with the Google Ad Grant.
Our Google Ads Approach
Strategy & Campaign Management
From keyword research to compelling ad copy, we handle every aspect of your campaigns to ensure maximum results. We focus on keywords that resonate with your audience and bring more visitors to your site.
Compliance & Maintenance
Google Ad Grant policies are strict. Our team continuously monitors and optimizes your account to keep it compliant, so you never lose access to the funding your mission depends on.
Performance
Optimization
With in-depth analysis and reporting, we refine your campaigns for optimal performance. We ensure that your ads are not only reaching the right audience but inspiring action.
Success Stories
Result
3700 new website visitors in first 3 months and 16% Click-through-rate
Results
Reached over 1 million impressions in the first 9 months
Results
13x the impressions in first 4 months
What our Clients are Saying
Susan Tolles
Director of Operations, Pivot Leadership
[The Seventh Ave] team spent considerable time helping us refine our messaging based on our core values, our personality, and the culture of our city… They exceeded our expectations in so many ways!
Robin Rueff
Director, Digital Marketing and Creative, Blessings in a Backpack
[Seventh Ave] took the time to understand our brand — our wants, challenges, and needs — as we brainstormed a solution… they exceeded our expectations!
Cliff McCray Jr.
Lead Pastor, Radiant City Church
Our experience with Seventh Ave was transformational… We'll continue to partner with them as we plant more churches and our organization continues to grow.
FAQs
What is the Google Ad Grant?
The Google Ad Grant provides eligible non-profits with up to $10,000 per month in free Google Ads credit. This grant allows you to run text ads on Google’s search results pages, helping you reach more people interested in your mission and services.
Who is eligible for the Google Ad Grant?
To qualify, non-profits must:
- Be registered as a charitable organization in one of the eligible countries.
- Hold current, valid charity status.
- Have a website that meets Google’s quality standards.
- Comply with Google’s Ad Grant policies.
Schools, hospitals, and certain government organizations are not eligible.
How does Google Ad Grants differ from regular Google Ads?
With Google Ad Grants, you’re given a monthly credit to spend on ads, but there are some restrictions. For instance, the grant only covers text ads on Google’s search network, and your ads must meet specific requirements to maintain eligibility. Additionally, the maximum cost-per-click (CPC) for Ad Grant accounts is capped at $2 (with bidding automation options).
What does it cost to have Seventh Ave manage our Google Ad Grant account?
While Google Ad Grants cover the cost of the ad spend itself, management fees for optimizing and maintaining your account vary based on the level of service. Contact us for a tailored quote that matches your organization’s needs and budget.
How long does it take to see results?
Results can vary, but most organizations begin seeing increased traffic and engagement within the first few months. Our team continually optimizes your campaigns to improve performance over time, ensuring you achieve sustained impact.